To celebrate the debut of EXEED’s all-electric series to the UAE, we lit up the Dubai skies with a 600-drone show in collaboration with Eventify.

At the iconic Skydive Dubai, drones raced the new EVs down the runway, our fleet flying 4m off the ground in a unique and symbolic race toward the future.  Ascending into the sky in sync with the car’s grand reveal on stage, the audience below watched as the sky lit up. The spectacle was enjoyed by a VIP live audience and later, viewers across social media, with content from the night amassing nearly 3 million views on Instagram alone.

Inspired by nature, the show reflected the spirit of the EV series: sleek design shaped by the wind, clean energy in motion, and power reimagined. Sparks of electricity lit up the night, echoing the quiet strength of the vehicles and closing with the bold statement, “Born For More”.